KPO firms provide domain-based processes and business expertise, rather than just process expertise. Intellectual Property Research, Pharmaceuticals Services, Medical Content & Services and Writing Services are typical KPO Services. In today's generation KPO has lead in outsourcing business. KPO service providers also face various challenges. Unlike the outsourcing of manufacturing, this typically involves high value work carried out by highly skilled staff. KPO services help improve the business market, access to special skills, absorb peak load and enhance organizational effectiveness.